Prof.Dr. Selcuk Burak Hasiloglu

 

 

Türkçe

 

 

 

Position / Job Title_

Professor of MIS

Universiy of Pamukkale

Denizli, TURKIYE

 

Research Interests_

Marketing management

Marketing Analytics

Management information systems

Decision Sciences

Decision Support Systems

Data mining

Quantitative decision making methods

Marketing research methods

E-commerce

Digital Marketing

 

 

 

 

Address_

Pamukkale University

Faculty of Economic and Administrative Sciences

Department of Management Information Systems

Kınıklı, 20070 Denizli – TÜRKİYE

Tel.: +0090 258 2952800     

GSM:+0090 532 6846458

hasiloglu@pau.edu.tr

selcukburak@hasiloglu.com

 

 

 

 

EDUCATION

 

Post-Doctora_

(MIS)

2008-2009

Reading University

Informatics Research Center, Business School

Reading – UK

Doctor of Philosophy (Ph.D.)_

 

2000-2006

Gazi University

Ph.D. in Business Administration

Ankara – TURKİYE

Master of Science_

 

1995, 2012-2017

Pamukkale University

M.Sc. in Computer Engineering

Denizli – TÜRKİYE

Master of Science_

1996-1998         

Pamukkale University

M.Sc. in Business Administration

Denizli – TÜRKİYE

Bachelor of science_

 

1988-1993

Atatürk University

B.Sc. in Mathematics

Erzurum – TÜRKİYE

 

 

Teaching

 

 

·   E-Commerce

·   Internet Marketing

·   Marketing Research

·   Intrudiction MIS

·   Data-mining

 

 

 

 

Editor/ Committee

 

Editor in Chief _

2010-

Journal of Internet Applications and Management

Indexed: EBSCOHost – DOAJ - Cabell's Directory

Denizli, Türkiye

Editor in Chief _

2014-

Pamukkale Journal of Eurasian Socioeconomic Studies

Denizli, Türkiye

Editorial Board_

2008-

PAU Sosyal Bilimler Enstitüsü Dergisi

Denizli, Türkiye

Editorial Board_

2014-

Pamukkale İşletme ve Bilişim Yönetimi Dergisi

Denizli, Türkiye

Marketing Committee_

2013- 2017

FIDE

Word Chess Federation

Program Committee_

 

2010-

International Conference on Informatics and Semiotics in Organisations (ICISO)

China, UK, Netherlands, Sweden, France, Brazil

Reviewer Committee_

2009-2016

The Electronic Journal of Business Research Methods

Indexed: Ulrich directory, EBSCO database, Cabell, CiteseerX

Reading, UK

Editorial Board_

 

2008- 2014

IJBM- International Journal of Business and Management

Indexed: AMICUS, APAIS, DOAJ, EBSCOhost, ProQuest

Toronto, Canada

Editorial Board_

2010-2012

Pamukkale Journal of Sport Sciences

Indexed: EBSCOHost - DOAJ

Denizli, Türkiye

 

 

Prize, Awards and Grants

 

 

 

E-Government competition_

8th e-Türkiye (eTR) Prizes, Dec. 2010, TÜSİAD ve TBV Türkiye Büyük Millet Meclisi (TBMM) Ankara TURKIYE.

Foreign trade prizes _

Republic of Turkey Prime Ministry Undersecretariat, Foreign Trade Secretariat, Science Prize Winner-2008 “Evaluation of Turkish origin textile products image with fuzzy logic”.

 

TUBITAK Post Doctoral Grant_

TUBITAK-BIDEB_ Post Doctoral Grant, Informatics Research Center, Business School, University of Reading, Mart 2008 – Mart 2009, 20400 USD

 

 

 

 

 

 

 

Selected Projects
 

 

Project manager _

Selçuk Burak Haşıloğlu, “Respose Style Profile in Turkey”, TUBITAK, Project No: 115K155, 2015-2017, The Scientific and Technological Research Council of Turkey (TUBITAK).

 

Project manager _
Selçuk Burak Haşıloğlu, “E-mail marketing models”, Project No: 107K528, 2008-2011, The Scientific and Technological Research Council of Turkey (TUBITAK).

 

 

 

SELLECTED PUBLICATIONS

 

 

Books_

 

 

HASILOGLU, Selcuk Burak (2006) Electronic Mail Marketing, Beta Publishing House, İstanbul, Turkey, ISBN: 9789752956148. (TR)

 

HASILOGLU, Selcuk Burak (1999) E-Commerce and Strategies, Turkmen Publishing House, No:143, İstanbul, Turkey, ISBN: 9756812052. (TR)

 

HASILOGLU, Selcuk Burak., Mete Sezgin (2009) Japanese Business Administration and an Emprical Research in the Japan Market, Cizgi Publishing House, Konya, Turkey, ISBN:9786055999322. (TR)

 

HASILOGLU, Selcuk Burak (2008) “Service Marketing on the Internet”, Ed.: Cati K. and Baydas A., Service Marketing and Servqual Management, Asil Publishing House, Ankara, Turkey, ISBN-9786050074, 217-236. (TR)

 

Journal Papers_

 

 

KOCOGLU, Duygu, Suleyman Barutcu, and Selcuk Burak Hasiloglu (2017) “The Assessment of Website Design Quality in Thermal Tourism Industry: The Comparative Study for Turkish and German Thermal Hotels”, European Scientific Journal-ESJ, 13(10), 300-308

 

BARUTCU, Suleyman, Abdulkadir Yaldir, and Selcuk Burak Hasiloglu (2017) “From Mass to Personalized Mobile Marketing Strategies: The New Dimensions Through Expert Systems”, European Scientific Journal-ESJ, 13(10), 400-409

 

KALBURAN, Çetin, Selcuk Burak Hasiloglu (2017) “Is there any difference between the results of the survey marked by the interviewer and the respondent?”, European Scientific Journal-ESJ, 13(12), 233-238

 

AYDIN, Oğuzhan, Selçuk Burak Haşıloğlu (2017) "Shy customers vs non shy customers: Who does love more online shopping?”, European Scientific Journal-ESJ, 13(12), 268-274

 

HASILOGLU, Selcuk Burak (2017) “IT and Information Systems in Marketing”, Marketing Management (Book Ed.:M.Marangoz), Beta Publishing, İstanbul, 131-170 (TR)

 

AKSOY, Tuğçe, Çetin Kalburan, Duygu Koçoğlu ve Selçuk Burak Haşıloğlu (2017) “Is There A Response Tendency According To Gender Identity?”, Tüketici ve Tüketim Araştırmaları Dergisi, 9 (1), 57-70 (TR)

 

KALBURAN, Çetin, Murat Kantar, Mustafa Atahan Yılmaz, Selçuk Burak Haşıloğlu (2017) “Should past experience be questioned in servqual expectation survey?” PPAD - Pazarlama ve Pazarlama Araştırmalar Dergisi, 10(20), 121-134 (TR)

 

HAŞILOGLU, Selçuk Burak, Mehmet Emre Çubukçuoğlu (2016) “The Influence of the Religiosity Phenomenon on the Choice of Cars and Yogurt Brands”, Pamukkale Journal of Eurasian Socioeconomic Studies, 3(2), 16-30

 

BARDAKCI, Ahmet, Selçuk Burak Haşıloğlu, Andım Oben Balce (2015) “Is Scale Midpoint Used For Indifferent Responses Or Uninformed Responses?” PPAD - Pazarlama ve Pazarlama Araştırmalar Dergisi, 8(16), 87-98 (TR)

 

HAŞILOGLU, Selçuk Burak, Tamer Baran, Oğuzhan Aydın (2015) “A study on the potential problems in marketing research: convenience sampling and scale items with adverbs of frequency”, Pamukkale İşletme ve Bilişim Yönetimi Dergisi, 2(1), 19-28 (TR)

 

HAŞILOGLU, Selçuk Burak (2013) “Marketing of Technological Products”, Technology Retailing (Book Ed.:E.Eroğlu), Anadolu University AÖF Yayın No:1847, Ankara (TR)

 

BARDAKCI, Ahmet, Selçuk Burak Haşıloğlu (2013) “Impacts Of “Would” and “Should” Propositions over Distribution of Responses at SERVQUAL Scales”, Tüketici ve Tüketim Araştırmaları Dergisi, 5(1), 1-14 (TR)

 

HAŞILOGLU, Selçuk Burak (2013) “Research & Development”, Genel İşletmecilik Bilgileri (Book Ed.:İ.Süer), Nobel Akademik Publish., Ankara (TR)

 

HASILOGLU, Selcuk Burak (2012) “Evaluation of Turkish origin textile products image with fuzzy logic”, Journal of Textile & Apparel, 22(3), 169-176

 

BARDAKCI, Ahmet, Duygu Koçoğlu, Selcuk Burak Hasiloglu (2010) "Is The Mean Equal to Scale Neutral in Marketing Researches?", Sosyoekonomi Dergisi, 2010-1, 97-112. (TR)

 

HASILOGLU, Selcuk Burak (2009) “Evaluation of the product with cognitive mapping method, one of the elements of internet marketing mix”, Journal of Applied Sciences, 9(14), 2606-2612.

 

BARDAKCI, Ahmet, Selcuk Burak Hasiloglu, Duygu Koçoğlu, Süleyman Barutçu (2009) “The Relationship Between Response Styles and Demografic Characteristics in the Field of Business Researches”, PPAD Dergisi, 2(4), 1-17. (TR)

 

HAŞILOGLU, Selçuk Burak (2010) “An empirical study on e-mail marketing”, İnternet Uygulamaları ve Yönetimi Dergisi, 1(1), 61-74 (TR)

 

ZERENLER, Muammer, Mete Sezgin, Selcuk Burak Hasiloglu (2009) “Strategic Utilization of IT for Corporate Crisis Management: The Empirical Study on Textile and Automotive Suppliers Sectors", International Journal of Business and Management, 4(1), 3-8.

 

ZERENLER, Muammer, Selcuk Burak Hasiloglu, Mete Sezgin (2008) “Intellectual Capital and Innovation Performance: Empirical Evidence in the Turkish Automotive Supplier”, Journal of Technology Management & Innovation, 3(4), 31-40.

 

HAŞILOGLU, Selçuk Burak, Mete Sezgin ve Ahmet Bardakcı (2008) “Evaluation of Database Marketing Studies in the Service Sector”, Karaman İktisadi ve İdari Bilimler Fakültesi Dergisi, Cilt:8 Sayı:14, 228-240. (TR)

 

HASILOGLU, Selcuk Burak, İrfan Suer (2008) “An Evaluation of White Goods Manufacturers’ Internet Services by Analytic Hierarchy Process” Finans Politik & Ekonomik Yorumlar, Y.45 S.520, 85-94. (TR)

 

HASILOGLU, Selcuk Burak, Recai Cinar (2008) “Evaluating Direct Marketing Practices on the Internet via the Fuzzy Cognitive Mapping Method”, International Journal of Business and Management, 3(12), 31-38.

 

KARAMAN, Abdullah, Sabahat Bayrak Kok, Selcuk Burak Hasiloglu, Mario Rivera (2008) “Vision, Creativity, Strategic Innovation, and Transformational Leadership”, Problems & Perspectives in Management, 6(2), 104-109.

 

HAŞILOĞLU, Selçuk Burak (2001) “Virtual Organization Technologies in Insurance Sector: Internet, Intranet, ve Extranet”, Reasürör Milli Reasürans T.A.Ş., S:39, Jan. 2001, İstanbul, 23-36  (TR)

 

Conference Papers_
 

 

 

AKBAŞ, Havva, Çetin Kalburan, Selçuk Burak Haşıloğlu (2017) “Is it sufficient to use 4 point scales in order to prevent escape responses?”, 50th Academy of Marketing Conference-2017, 3-6 July 2017, Hull, UK,  Proceedings, 81

 

 

GÜRKAYNAK Şeyda, Nilüfer Sezen Doğan, Süleyman Barutcu & Selçuk Burak Haşıloğlu (2016) “Changes in social media applications in terms of usage frequencies: a comparative study on academicians and student” 21. Pazarlama Kongresi, 6-8 Ekim 2016, Kütahya, Cilt:2, 803-810 (TR)

 

 

KALBURAN, Çetin, Selçuk Burak Haşıloğlu (2015) “Consumers' Perceived Risks and Risk Reduction Efforts In Internet Shopping”, Uluslararası Avrasya Ekonomileri Konferansı 2015, 9-11 September 2015, Kazan, Rusya, 750-754

 

 

KALBURAN, Çetin, Selçuk Burak Haşıloğlu (2015) “An examination of the relation between psychological stress level and impulsive buying behavior from the internet”, 2. Ulusal Yönetim Bilişim Sistemleri Kongresi, 8-10 Ekim 2015, Atatürk Üniversitesi, Erzurum, 1088-1097 (TR)

 

 

GULMEZ, Mustafa, Ismail Karayun, Selçuk Burak Haşıloğlu (2012) “Green Marketing Activities of Green Star Hotels in Concept of Sustainable Tourism”, 3rd International Symposium on Sustainable Development Abstract Book, Sarajevo, 392.

 

 

HASILOGLU, Selcuk Burak, Kecheng Liu (2009) “Applicability of E-Mail Marketing on Academic Staff in the UK in Comparison with Turkey”, European and Mediterranean Conference on Information Systems - EMCIS 2009, July 13-14, Izmir, Turkey

 

 

SOYDAŞ, Muhammed Emin, Selçuk Burak Haşıloğlu (2007) “Local Festival Tourism And Interaction of Vocational Schools Students In That Locality”, 2007 International Tourism Biennial, Çanakkale University, The School of Tourism & Hotel Management, 30 April-5 May 2007, Çanakkale, Turkey, 542-548.

 

 

HAŞILOĞLU, Selçuk Burak, Muhammed Emin Soydaş (2007) “Database Marketing Applications In Accommodation Establishments In Pamukkale”, 2007 International Tourism Biennial, Çanakkale University, The School of Tourism & Hotel Management, 30 April-5 May 2007, Çanakkale, Turkey, 411-417.

 

 

HAŞILOĞLU, Selçuk Burak (2005) “Denizli Gıda Sanayi İşletmelerinin Gümrük Birliğinden Ne Derece Etkilendikleri Üzerine Bir Araştırma”, SME’s Towards The Membership Of European Union: Experiences of Turkey And Other Similar Countries, 19-22 May 2005, Bandırma, Turkey, 507-518

 

 

HAŞILOĞLU, Selçuk Burak, İrfan Süer (2005) “The Effects Of Electronic Mail Marketing On Direct Marketing”, First International Conference on Business, Management and Economics, 16-19 June 2005, Yaşar University, Çeşme, Turkey

 

 

HAŞILOĞLU, Selçuk Burak (1999) “Increase in Internet Users and Development of Electronic Commerce”, IV. Ulusal Ekonometri ve İstatistik Sempozyumu, Marmara Üniversitesi, 14-16 Mayıs 1999, Belek, Antalya, 449-456 (TR)

 

HAŞILOĞLU, Selçuk Burak, Abdullah Karaman (1999) “Survey Applications on the Internet”, YA/EM 99 Yöneylem Araştırmaları ve Endüstri Mühendisliği XX. Ulusal Kongresi, Kara Harp Okulu, 8-9 Haziran 1999, Ankara (TR)

 

HAŞILOĞLU, Selçuk Burak, Muhammet Ensar Yeşilyurt (1997) “Future Marketing Strategy: Internet”, 21.Yüzyıla Doğru Denizli Sanayii Sempozyumu, TMMOB Makine Mühendisleri Odası, Yayın No:1990, 17-19 Ekim 199, Denizli, 179-184 (TR)